The global economic climate is always changing, and with the recent uncertainty in many countries, businesses have had to be especially vigilant about protecting their finances. One way to ensure that your business can weather tough times is by making website updates that are designed to boost sales in an uncertain economic climate. The Livingston Parish Chamber of Commerce has put together a list of changes you can make to your site that will help; read on to learn more.Improve Your Communication with
Recent rumblings from economists suggest there is a possibility that we may be heading toward a new recession, and as a small business owner, preparing for this eventuality will give you the best chance of surviving it. With the right policies, spending strategies, and a few decisive business moves, it’s possible to ride out the downturn and make the best of an unfortunate situation. Use this advice from the Livingston Parish Chamber of Commerce to brace your business for a possible economic
7 of the Best TED Talks for Small Business © Can Stock Photo Inc. / ra2studio One of the hardest things about running a business is finding the resources you need – be it human resources, financial resources, or educational resources. There's no question you know your product, service or industry but what do you know about running a business or social media, or marketing, or sales? And how has it changed since you last learned it all? Finding good quality (inexpensive) learning resources to keep you at
5 Things you do that turn customers offOne of the things marketing consultants and business coaches will tell you is to be yourself on social media and in your blogging. Let your tone come through and allow people to get to know you. Your personality will help you stand out. And it does, whether you have a good one or a bad one.But since you don’t want to potentially alienate customers you should know there are two extremes when it comes to marketing – the job candidate approach and the like-it-or-leave-it
12 Questions to Ensure You Have Your Business Marketing Under ControlIf your business is without a marketer, or you’re trying to decide if you need one, it’s good to do an assessment on the current state of marketing in your business. You’re likely doing quite a bit with social media and posting on your own. These questions will help you understand if it’s enough or if it’s time to bring someone on. How Well Are You Doing? 12 Questions to Take the Pulse of Your Marketing These questions will help